counter-hegemony/decoding/alternative discourse Choose a media artifact or some aspect of one (e.g. artifact: tv show episode, video game, film, blog, news article, commercial etc. E.g. aspect of an artifact: character, plotline, premise of a tv show etc.). Choose one of the following as a conceptual framework: counter-hegemony, decoding (negotiated and / or oppositional), or alternative discourse and offer an “alternative reading” of the artifact you have chosen. 1) Provide a clear description of the artifact as if the reader is not familiar with your example. In this section be straightforward and avoid making value judgments. Simply try to outline the artifact or aspect of the artifact dispassionately. Do not give any unnecessary details of when it was made / aired or about its production in this description unless this is relevant to your analysis in part 3. 2) Clearly and knowledgeably explain the conceptual idea (i.e. counter-hegemony, decoding (negotiated and / or oppositional), or alternative discourse) you will be employing in this short paper. In this section only conceptually explain the idea, do not apply them here or give examples. 3) Using your chosen conceptual idea(s) analyze your chosen media artifact in a way that articulates an alternative reading to the dominant or intended reading. The point here is not to criticize but offer an alternative interpretation. For clarity sake spend a sentence or two sketching the dominant / intended reading and the beginning of this section References: Reference at least 2 academic sources (one must be a required reading from the course, the second can be a required reading or another reading in the textbook or and outside scholarly sources) and you must your media artifact, all referencing must be in APA style. Required Texts: Dines, G. and Humez, J. M. (Eds.). (2015). Gender, Race, and Class in Media: A Critical Reader (4th ed.). Thousand Oaks, CA. Sage. Need to reference the chapters been use from the textbook as separate references (consult a copy of the APA manual to learn how a specific chapter in a book should be referenced). A second source can be an outside source or a required reading. Acceptable outside academic sources must be sociological or from cultural studies and come from scholarly journals or books. You may write in first person. You do not need to include an introduction and conclusion, just focus on the tasks. You may subtitle the task if you want to, but that is not required. The paper should be written in the stated order of the three tasks outlined above. Double-spaced, Times New Roman 12pt Font, with margins than are no less than 1 inch and no more than 1.5 inches

Counter-hegemony/decoding/alternative discourse

Choose a media artifact or some aspect of one (e.g. artifact: tv show episode, video game, film, blog, news article, commercial etc. E.g. aspect of an artifact: character, plotline, premise of a tv show etc.). Choose one of the following as a conceptual framework: counter-hegemony, decoding (negotiated and / or oppositional), or alternative discourse and offer an “alternative reading” of the artifact you have chosen. 1) Provide a clear description of the artifact as if the reader is not familiar with your example. In this section be straightforward and avoid making value judgments. Simply try to outline the artifact or aspect of the artifact dispassionately. Do not give any unnecessary details of when it was made / aired or about its production in this description unless this is relevant to your analysis in part 3. 2) Clearly and knowledgeably explain the conceptual idea (i.e. counter-hegemony, decoding (negotiated and / or oppositional), or alternative discourse) you will be employing in this short paper. In this section only conceptually explain the idea, do not apply them here or give examples. 3) Using your chosen conceptual idea(s) analyze your chosen media artifact in a way that articulates an alternative reading to the dominant or intended reading. The point here is not to criticize but offer an alternative interpretation. For clarity sake spend a sentence or two sketching the dominant / intended reading and the beginning of this section References: Reference at least 2 academic sources (one must be a required reading from the course, the second can be a required reading or another reading in the textbook or and outside scholarly sources) and you must your media artifact, all referencing must be in APA style. Required Texts: Dines, G. and Humez, J. M. (Eds.). (2015). Gender, Race, and Class in Media: A Critical Reader (4th ed.). Thousand Oaks, CA. Sage. Need to reference the chapters been use from the textbook as separate references (consult a copy of the APA manual to learn how a specific chapter in a book should be referenced). A second source can be an outside source or a required reading. Acceptable outside academic sources must be sociological or from cultural studies and come from scholarly journals or books. You may write in first person. You do not need to include an introduction and conclusion, just focus on the tasks. You may subtitle the task if you want to, but that is not required. The paper should be written in the stated order of the three tasks outlined above. Double-spaced, Times New Roman 12pt Font, with margins than are no less than 1 inch and no more than 1.5 inches

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